Executive Leadership
Cherif Kedir, CEO and President
| VDE AmericasCherif Kedir, CEO and President
Cherif Kedir is the CEO and president of VDE Americas, a leading provider of technical advisory and risk mitigation services for solar and energy storage assets, and its sister company VDE RETC, a pioneering testing laboratory for solar modules, inverters, racking products, and battery energy storage components. Unifying executive leadership across the VDE Group’s two North American business units, Kedir strengthens their combined ability to identify and mitigate technical risks and help protect the bankability and insurability of critical energy assets.
A solar industry veteran of more than two decades, Kedir joined VDE Americas with an extensive background in solar and semiconductor durability, reliability, and certification testing, as well as expertise in product research and development, failure analysis, and performance enhancement. Before joining RETC, which the VDE Group acquired in 2021, he held senior leadership positions at Solaria, a solar module company, and Xilinx, now part of AMD.
Kedir holds an MBA from Santa Clara University.